TikTok Releases 2024 Shopping Trend Report: “Bending Reality”
TikTok's second annual “What’s Next 2024: Shopping Trend Report,” provides insights into the evolving emotions, communities, and relationships that are shaping shopping habits, with a focus on how TikTok users are adapting their spending strategies to prioritize joy, community, and trust.
TIK TOK what's next shopping trend report
Meta's Threads Explores Vanishing Posts Feature
The company has been spotted working on a new feature that would allow a post — as well as all its replies — to disappear in 24 hours. The option could encourage those who are worried about the permanence of their social media content to post to Threads instead of just passively scrolling. It could also be used for those occasional posts that aren’t part of a creator’s brand-building efforts or are generally off-topic for your account. Techcrunch.com
AI Summaries, Super Chat Likes Added to YouTube Livestreams
“With AI generated live chat summaries, you’ll see a banner display at the top of the live chat when you join a live stream that has sufficient chat activity prior to you joining.”
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The idea is that this will help users get a feel for the key discussion points, and a more streamlined way to access the relevant chat elements. And while its AI summaries are not perfect, YouTube sees this as an opportunity to enhance interaction within streams.
YouTube’s also testing a new highlight on the “Join” button for channel memberships whenever the creator mentions phrases like “join my channel” or similar.